Conversion Rate Optimization

CRO for aesthetic clinics and course platforms

I find where your website loses the people who were ready to book or enroll, fix it myself, and tell you up front whether the fix is worth paying for.

Start with a free first look

~575% monthly revenue in 90 days on a course platform where I ran the email side. Read the caveats ↓

The check most agencies skip

Before I quote anything, I do one calculation with you. What does one new customer leave you after direct costs? What does the work cost over a year? Divide the yearly cost by what one customer leaves you, and you get the number of extra customers the work has to bring in just to pay for itself.

If that number is realistic for your business, we talk about how to get there. If it isn't, I'll tell you, and I'll tell you where the money would do more. Sometimes that's follow-up, local ads, or nothing at all, and not a website.

How it works

  1. 1.Free first look

    Free

    Tell me your goals and the numbers you're comfortable sharing. You get a written overview: where I think the leaks are, the break-even math, and whether I'd take the project. A 30-minute call if it helps. No obligation.

  2. 2.Full audit

    From $1,500

    With read access to your Google Analytics, Search Console and site dashboards, I go through the real data, not just the screens. You get a prioritized list of fixes, each with the reason behind it. If we continue, the audit fee comes off your first month.

  3. 3.Monthly CRO

    From $1,800/month · 3-month minimum

    I implement the changes myself: pages, forms, tracking, and email follow-up. Then we measure. You get a weekly report in plain language, and no surprises.

What I work on

  • Booking and enquiry paths. Every step between "interested" and "booked", including the forms nobody tests.
  • Treatment and course pages. Answering the questions people have before they commit, in the order they have them.
  • Tracking you can trust. Analytics events that fire when they should, so decisions rest on real numbers.
  • Speed on mobile. Most of your visitors are on a phone with patience to match.

Retention: the customers you already paid for

Getting someone to enroll or book once is the expensive part. Email and follow-up that bring them back cost far less, and most businesses barely use them. Retention is part of CRO here, not a separate package.

Proof, with the caveats

~575%
Monthly revenue in 90 days, high-ticket course platform in aesthetic medicine

I built and ran the email side. Email was one of several changes in that window, and payment options mattered more than I expected. The full breakdown, including what I got wrong, is in the case study.

Read the case study →

Why one person

You talk to the person who does the work. No account manager in between, no handoff to a junior after the contract is signed. The tradeoff is real: I take on a small number of clients at a time.

Ruthlessly Real

Mithris comes from Mithra, an ancient symbol of truth and kept contracts. In practice that means three things: prices are on this page, you hear bad news early, and if the numbers don't work, I won't take your money.

Questions

Do you make claims about treatments?
No. I work on the website and the path to booking. Clinical claims stay with your clinical team and the rules you already follow.
Do you need access to patient data?
No. Analytics, Search Console and site dashboards are enough. I never need clinical records.
I'm not in aesthetic medicine. Can you still help?
The method works for any business where people think before they buy. Tell me about yours. The first look is free.
How soon will I see results?
It depends on your traffic. With little traffic, tests take longer to read. That is part of what the free first look tells you.
Get in Touch

Start with a free first look

Tell me what you sell and what isn't working. I'll reply within 24 hours and tell you straight whether I can help.

Free first look. Audits from $1,500, credited if we continue. Monthly CRO from $1,800. Websites from $3,000.

Smaller budget? Write anyway. I'll tell you the best use of it.